Le design des produits Epicooler mérite également une attention particulière. Contrairement à certains équipements techniques souvent encombrants ou peu esthétiques, les solutions proposées par la marque se distinguent par leur apparence moderne et élégante. Elles s'intègrent harmonieusement dans différents environnements sans compromettre la décoration intérieure.

Everything is straight except for the crown, said Chan. "The links cast a lot of shadows and you experience slightly different link shadow casting when you wear it outside or inside in different light. I suppose that's the same with most Brutalist buildings that play with the sunlight." The architecture of the case and bracelet and the alternating polished and brushed finishing of the steel create hard geometric forms – all of which contrast nicely with the organic lapis dial.

While its profile draws inspiration from its predecessor which reached the moon 50 years ago, the dial now link has the shimmering silver of the night sky. In such a special year for Omega and also for mankind, the Speedmaster Moonphase is made of platinum and precious stones.

It's been a long time coming for Gronefeld's first chronograph, but boy was it worth the wait. Bart and Tim Gronefeld have tackled high-complication watchmaking since 2008 with everything from the remontoire they're likely link most associated with to a tourbillon minute repeater. The Gronograaf (made of steel in 188 pieces and tantalum in 25) looks as creative from the dial as the movement is inside.